検索キーワード:(標準分類: 658.8/342)
該当件数:7件
Consumer choice / Gordon R. Foxall
: hard,: pbk. - London : Macmillan , 1983. - (Macmillan studies in marketing management)
図書
Predictive behavior : an experimental study / Gunnar Brennscheidt
: gw,: us. - Berlin ; Tokyo : Springer-Verlag , c1993. - (Lecture notes in economics and mathematical systems ; 403)
Consumer behavior / James F. Engel, Roger D. Blackwell, David T. Kollat
3rd ed. - Hinsdale, Ill. : Dryden Press , c1978. - (The Dryden Press series in marketing)
Emotions, advertising and consumer choice / Flemming Hansen & Sverre Riis Christensen ; with research assistance by Steen Lundsteen
: rest of the world. - 1st ed. - [Denmark] : Copenhagen Business School Press , 2007
Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij
: pbk. - 2nd ed. - Thousand Oaks : Sage , c2011
Consumer behavior in action : real-life applications for marketing managers / Geoffrey P. Lantos
Armonk, NY : M.E. Sharpe , c2011
Marketing analytics : statistical tools for marketing and consumer behaviour using SPSS / José Marcos Carvalho de Mesquita and Erik Kostelijk
: pbk. - Abingdon, Oxon : Routledge , 2022. - (Business analytics)